ROBIE LLC is a company established in 2012 to create, refresh, and extend products for clients in the United States and England. ROBIE LLC sells concepts, complete manuscripts, or finished designs to publishers and to novelty companies for their production and sales distribution. Clients include Clarkson Potter, Chronicle, Abrams, Laurence King, Little Simon, Museum of Modern Art, Race Point, C & T Publishing, Thames & Hudson, Kikkerland, Fred and Friends, and NPW.
Among ROBIE’s successes is a series started with Do One Thing Every Day That Scares You, which now includes four other published titles, with over 600,000 copies in print. Four more books are scheduled for the series. Novelties include a book that forms a beehive when opened and has two attached bees, a one-minute diary with a sand-timer, and a book with prompts to practice good deeds, with heart-of-gold stickers for completion.